Macaroni & Cheese Packaging Design

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For this project I was tasked with redesigning branding and packaging for a type of pasta, as well as alternate packaging for other flavors and varieties. I chose to do macaroni and cheese because I thought it would be a fun challenge to try and do something that hasn’t been done before. I ended up going with illustrations of the pasta with a “cheese explosion”, inspired by milk splashes you often see in cereal advertising, to really give it an eye-catching graphic and help sell the flavoring.

Client: Myers School of Art
Year: 2020
Role: Designer
Applications: Adobe Illustrator CC, Adobe Photoshop CC, Adobe Dimension CC, Blender